CCTV is not unique. Everything in life is available at a range of different prices and qualities. You can fly on a plane for £500 in economy or you can pay £5,000 to fly on the same plane in a first class suite.
The problem with CCTV is a lack of regulation and failure to understand the basic principles means people often sell systems which won't do what they claim. They sell you a first class suite but you board the plane to find yourself squeezed into a small economy seat. Actually its worse than that, they sell you a first class suite to New York but you get an economy seat to Luton.
People selling CCTV tell lies
We set up CCTV42 as frustrated customers. We did our homework, looked at the specifications, listened to the sales patter and were very disappointed with what turned up. When you know what you are looking at the claims made by people selling CCTV are appalling. It isn't just the odd seller on ebay, it's rife across the industry. Big national retailers are misleading buyers in an attempt to get their money.
When you see a camera with a claimed range of 25 metres you assume it's capable of filming something 25 metres away. You might allow a bit of artistic licence and work on 20 metres to be safe but the reality is it might only have an optical range of 3-5 metres. They are confusing Infra red range (a made up number based around how far away the IR can be detected) with the optical range (the distance at which detail can be recorded). We made a video to show how CCTV specifications can be misleading. Comparing CCTV
The specifications retailers use are often not important
Sticking with CCTV cameras as our example retailers often use TVL (television lines) as a determining factor in how good or bad their products are. You can buy cheap high TVL electronics so on paper their cameras look good but are cheap to buy in and sell on. The problem is increasing the TVL of a camera doesn't improve detail capture. You would think it does (which is why retailers use TVL) but it doesn't. Have a look at our Camera buying guide .
Compare eggs with eggs
This is easier said than done. There comes a point where it becomes almost impossible to distinguish truth from reality, particularly when many of the retailers are well respected household names. Whether deliberately or through a lack of technical understanding they are making claims for their products which simply aren't true.
Advice and support
We don't just sell boxes. We listen to customers needs, advise them as to the most appropriate equipment and then support them once their purchase arrives. That advice and support is vital but usually lacking at the cheaper end of the market. CCTV isn't difficult once you understand a few basic rules but most people struggle because they are mislead by false claims. Only a tiny proportion of CCTV fitted actually does what it should. We want to ensure you are are one of those small minority who own effective CCTV solutions.
Please don't hesitate to get in touch with us if you are planning a CCTV system. Call during office hours and we can talk through your requirements whilst looking at your site or property using aerial images. From that we will be able to tell you